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Recent Posts

What Is PCI Compliance?

Posted by Brooke Tajer   |   Dec 28, 2017 11:31:05 AM

New business owners may wonder what the term “PCI compliance” is when they hear it and be confused about why it matters for their business. PCI compliance represents adhering to the Payment Card Industry Data Security Standard (PCI DSS), which has been endorsed by all major credit card providers. This set of standards helps to maintain security for merchants that accept credit card payments, and any merchant that accepts, transmits, or stores payment card data needs to be complaint.

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Topics: PCI Compliance

Expert Tips on How to Increase Conversions for Your Ecommerce Site

Posted by Brooke Tajer   |   Dec 19, 2017 4:30:00 PM

In 2017, for the first time, global retail ecommerce sales will account for 10 percent of total retail sales, eMarketer reports. Despite the steady rise of digital sales and increasing usage of mobile devices for purchases, it’s not enough to just build an ecommerce site and expect sales to come. Here are five expert tips on how to increase conversions for ecommerce stores, through better content and optimization efforts.

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Topics: ecommerce

World Payments Report 2017 Shows Increase in Digital Payments

Posted by Brooke Tajer   |   Dec 12, 2017 1:03:00 PM

According to the recently released World Payments Report 2017 by Capgemini and BNP Paribas, global non-cash transactions experienced their highest growth of the past decade this past year and are predicted to keep growing at a compound annual growth rate (CAGR) of 10.9 percent from 2015 to 2020. Cashless payments are growing not just in individual transactions, but in wholesale purchases, too, which are expected to record a CAGR of 6.5 percent from 2015 to 2020. Even large corporations making significantly costly purchases are increasingly comfortable with using digital payment forms.

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Topics: digital payments

5 Customer Analytics Tools to Use to Learn More About Your Shoppers

Posted by Brooke Tajer   |   Dec 4, 2017 2:00:00 PM

Gathering data about your customers helps your business make smarter product development, marketing, and creative decisions that can improve efficiency and give your company an edge over competitors. Nearly two-thirds of retailers report a competitive advantage because of using data analytics, reports Digital Commerce 360, and more businesses are applying data gathering to more parts of the retail process to gain benefits.

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Topics: Tools, Customer Analytics

A Guide to Credit Card Fraud for Businesses

Posted by Brooke Tajer   |   Nov 30, 2017 1:13:00 PM

The September 2017 announcement of an Equifax breach, which exposed the sensitive personal information of more than 143 million Americans, plus other breaches like the October 2017 data breach at fast food chain Sonic, has American consumers and businesses concerned about all types of fraud that can put their data at risk. Hackers and thieves can attack businesses in several types of ways, from using stolen cards to make purchases in stores and online, to stealing consumer information that is stored by a business.

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Topics: Credit Card Fraud

Which Social Network Should Your Business Use? (INFOGRAPHIC)

Posted by Brooke Tajer   |   Nov 28, 2017 2:03:00 PM

If you want to connect with your customers, go to where they are: social media. Nearly 80% of internet users are on Facebook alone. Here are the social networks your business should be aware of, and how they can help your business.

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Topics: social media

4 Tips To Prep Your Business for the Holiday Season

Posted by Joshua Griffin   |   Nov 13, 2017 11:10:00 AM

The end of the year is a chaotic time, to put it lightly. The air starts to get colder and before you know it, the holiday season is in full swing. For many businesses, November and December represent some of the busiest months of the year. According to recent forecasts from National Retail Federation (NRF), holiday retail sales in November and December are expected to increase between 3.6 and 4 percent for a total of $678.75 billion to $682 billion. These projections are up from last year’s holiday sales figures of $655.8 billion. So, making sure both your online and brick-and-mortar stores are running at full tilt is critical when talking such large volume over a six or eight week period.

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Topics: Business Tips, holiday sales, Holidays

What Does EMV Chip Card Technology Mean for Your Business?

Posted by Brooke Tajer   |   Nov 8, 2017 3:40:34 PM

If your business accepts debit and credit cards, you know that the world of payment transactions is constantly changing. You’re probably concerned with the safety of your customers’ personal information, as well as the financial stability of your business.

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Topics: EMV

Credit Card Companies and Hidden Fees: What to Look For

Posted by Brooke Tajer   |   Nov 2, 2017 3:05:40 PM

Not surprisingly, one of the top reasons startups and small businesses fail is because of a lack of capital. A survey of 100 entrepreneurs and company founders by Fast Company found running out of cash was a significant factor in failure. If you’re a merchant that accepts credit cards from customers, avoiding non-transparent, hidden fees from credit card companies is crucial to minimize additional, unexpected costs as you process transactions.

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Topics: Credit Card Processing, fees

Tips For Reducing Long Lines During the Holiday Rush

Posted by Ashley Littles   |   Oct 25, 2017 10:53:12 AM

Getting customers into your business and in line to buy something is the hard part. Completing the transaction and sending them on their way should be the easy part. However,  too often it feels anything but easy for the consumer when they have to wait in a long, slow-moving line. In fact, waiting in line is cited as the number one complaint of shoppers. In fact, many shoppers are now opting to avoid the lines all together and shop online.

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Topics: Business Tips, Holidays